SCHEDULE – STREAM B

7:45am – 8:40am CONTINENTAL BREAKFAST

Grab your badge and fuel up on caffeine and breakfast preparing for a day of inspiration and knowledge sharing.

8:40am – 9:25am

THE MYTH OF HUMOR IN THE WORKPLACE (E)
Andy Nulman, President

Just for Laughs

Start off your day with an entertaining, out of the box, thought provoking and highly insightful Keynote Presentation from one of Montreal’s most prominent entrepreneurs, currently President of Just for Laughs.

We will talk about the myth of humor in the workplace and the utter uselessness of team-building workshops in their current shape and form. Andy will share his insight on what it truly takes to develop a powerful corporate culture.

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9:30am – 10:15am

HEADHUNTING AGENCY vs CORPORATE SOURCER. REAL LIFE COMPETITION? (F)

Simon Lauzer, Talent Discovery Specialist
Isabelle Daoust, Talent Acquisition Specialist, Professional Coach

Pharmascienceone of the largest pharmaceutical employers in Quebec, with most of its more than 1,300 employees based at its headquarters, research laboratories, manufacturing plant and logistics facilities in Montreal In the same month in 2014, Pharmascience hired a Sourcer and signed 5 agencies to hire hard-to-fill positions. We will answer why and how Pharmascience created an environment where both are able to succeed.

You will discover:

  • How we re-structured the entire talent acquisition team and our recruitment strategy
  • Real examples of sourcing tools to leverage referrals from existing employees
  • The innovative process of creating a real partnership with an agency and managing the day-to-day relationship
  • The synergy between the sourcer and the agency.

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10:15am – 11:00am

A WOMAN’S PLACE IN A TRADITIONALLY MALE-DOMINATED INDUSTRY (E)
Michelle Aboud, Group Account Director
bleublancrougeadvertising agency founded and headquartered in Montreal in 1987. Known for their game-changing work, BBR’s team crafts and manages creative campaigns for Ubisoft, the Gazette,  Air France, Toyota and Loto Quebec, to name a few.

None of us wake up in the morning and think: Today, I will do my best to limit women’s growth at my company. Chances are, most of us are rooting for women and want to see them succeed. Our intentions are usually good, but our behaviours are often less than optimal.

One of our jobs as business owners and leaders is to push our companies as great places of work. And if you are recruiting women, you better pay extra attention. If your company or industry need more women, you need stop asking why and start creating cultural changes that will entice them to want to join your organization. We’ll explore the benefits of having women in leadership roles and what changes we can strive for in company culture to become more appealing to women.

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11:00am – 11:15am

NETWORKING COFFEE BREAK

Perfect opportunity to meet industry colleagues, mingle and engage in experience sharing.

Coffee and refreshments provided to fuel conversation.

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11:15am – 12:00pm

MAINTAINING OUR CULTURE WITHIN AN ORGANIZATION IN THE MIDST OF A MAJOR SHIFT (F)
Marie-Josée Labelle, Head of Talent Acquisition  
TC Transcontinentalthe first printing company in Canada, with a current headcount of 8,500 employees across Canada and the US and posted revenue of 2.1 billion Canadian dollars in 2014.

TC is an organization in a state of constant transformation. From its beginnings in the printing world, branching out into Media and then returning to its manufacturing roots with the addition of packaging services. It is a complex enterprise that has grown to over 9,000 employees by means of acquisition. How do we maintain a culture in this context? How do we define “who we are” and then proceed to maintain it?

The media industry has changed drastically in the last 2 years. In 2015, our brand image will be undergoing a core transformation. How will we define ourselves for the future? Will being too “multidimensional” result in appearing too “colorless”?

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12:00pm – 12:45pm

BACK TO THE BARE BASICS: WHEN CULTURE AND CONTENT DON’T MIX
Paul Vital Mahop, Director of Technical Development
MindGeekMontreal-based adult entertainment company with highest trafficked web properties in the entire world.

MindGeek manages the world’s most trafficked adult websites and prides itself in attracting only the best, most professional talent. When the adult industry is often perceived as being full of bottom feeders, how do you lure only the cream of the crop to work with you? Is the HR department just stuck wading through piles of sticky CV’s as if their pants are around their ankles? Or have they solved the dilemma many companies share – when your product or service is either niche or very common, what makes you so amazing to work for?

Let’s forget about adult for a minute and pretend we’re selling rocks instead. You still want to hire the best salespeople to sell and manage your rocks, but it can be hard to get excited about them. Even if you tell your employees one of the perks is getting unlimited free rocks that might not provide value to them.

When you can’t use your product or biggest selling point to entice people, you have to get creative with your culture. When it comes to the workplace, what are you really selling?

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12:45pm – 1:45pm

NETWORKING LUNCH

Office e-mails and calls can wait! Seize this occasion to build valuable offline connections.

Talk with other local industry leaders & share your passion of building an enviable company culture.

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1:45pm – 3:15pm

MINDFULNESS & MEDITATION – the yoga of our generation (E)
Dr. Joe Flanders, Founder
MindSpace Clinica Montreal-based centre for psychotherapy, mindfulness meditation, and coaching, led by doctoral-level clinical psychologists committed to supporting meaningful life changes using the best scientifically-validated tools available.

The age-old practice of meditation has made a comeback and the corporate world is all over it. Google, Proctor & Gamble, Deutsche Bank, and General Mills (just to name a few) all offer mindfulness training to their employees. Even the US Armed Forces and the Seattle Seahawks have implemented mindfulness programs. The reason for the rise of mindfulness in organizations is simple.

Stress and distractibility costs organizations money. At the same time, happy, motivated, and engaged employees are the most productive and creative. Mindfulness has an impressive track record for reducing stress, while promoting concentration, well-being, and resilience. There is even evidence from neuroscience research that mindfulness practice can literally shape the structure and function of the human brain.

Come learn more, but be ready – this is not a lecture; we will be getting down and dirty… or should I say, deep.

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3:15pm – 3:30pm NETWORKING COFFEE BREAK

Perfect opportunity to meet industry colleagues, mingle and engage in experience sharing.

Coffee and refreshments provided to fuel conversation.

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3:30pm – 4:15pm

THE POWER OF PRAISE (F)
Annick Désy, Vice-President of Human Resources & Partner
Sid Leecutting edge marketing agency founded and headquartered in Montreal, co-owned by Cirque du Soleil, creator behind C2Mtl and consistent award winner.

What if “thank you”s were actually more effective than salary increases? What if recognition, as opposed to mere HR programs, became an integral part of the company culture? What if managers spent more time being rather than doing?

Join Annick Désy, lawyer by trade who swapped her gown in exchange for an executive position with one of the most creative companies in the city, as she discusses how the power of praise is an integral cornerstone of Sid Lee’s culture.

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4:15pm – 5:00pm

BUILDING A CULT… ure (F)
Ethan Song , Cofounder
Frank & OakMontreal-based online menswear shopping destination with over 1M members and $15M in venture capital funding received in 2014.

Every company has the goal of growing, expanding and evolving, but how do you grow a culture? You planted the seed and nurtured this tiny plant with a small group of dedicated colleagues. How do you keep the same vibe and communicate that culture when you now have a whole field of plants growing? It is important to teach them about the roots where it all started to preserve the original culture while ensuring future growth.

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5:00pm – 5:30pm WHY YOUR HR DEPARTMENT IS BROKEN, AND 3 WAYS TO FIX IT
Darryl Hicks, Founder
Tungsten Revenue Consultants & Amber Child Safety
5:30pm – 7:00pm

NETWORKING COCKTAIL
Finish off this insightful and information-packed day. Relax and unwind by exchanging conclusions and ideas with your peers.

Cocktails and hors d’oeuvres will be flowing plentifully!